Strategy is simple. Strategy is not a fact, a forecast, a plan. It’s not tactics. It’s not a technology. Strategy is your goal. It’s your destination. It’s your view of the future that you choose. It should be your guiding framework for what you hope to become. Strategy is high level. (Image: Go the Game. Source: mishakrylov.com)
Only three percent of marketers say they use podcasts as a content marketing tactic, according to the Content Marketing Institute’s Sarah Mitchell. Among life sciences marketers, the number of podcasts aimed at patients or physicians could probably be counted on both hands. Industry publications such as FierceBiotech, Pharmaceutical Executive and PharmaIQ have embraced the medium […]
An application that allows users to have a business and a personal number on one device. It’s surprising, really. That the common problem of enterprise sales people and freelancers who juggle two phones with different numbers hasn’t been resolved before. Mast Mobile is a mobile carrier that solves that neatly. And for salespeople who must […]